Orders
Orders is your order list, live from your store, with the ones email drove highlighted. It lives at Store → Orders.
What do the headline figures show?
Orders, total value, average order value, and how many came from email. The chart plots all orders against the email-attributed ones, so you can see the second as a share of the first.
What's in the table?
| Column | What it shows |
|---|---|
| Order | The order number. |
| Status | Its fulfilment status. |
| Customer | Who placed it. |
| Total | Order value. |
| Date | When it was placed. |
| Source | Email if email drove it, otherwise Direct. |
How do I find one order?
Search by order id or email, and filter by status or source. If nothing matches you get No orders match your filters - clear them rather than assuming the order is missing.
Why does it say it's showing only some orders?
Long lists are capped, and the page tells you when it is showing only the most recent. Narrow the period or filter instead of scrolling.
What does "From email" actually mean?
That the order was attributed to an email you sent. Attribution across every channel is on Revenue.